The technology behind your website determines its performance ceiling, maintenance burden, and scalability potential. Choosing the right stack is one of the most consequential decisions in any project — and one of the most misunderstood.
Start with Requirements, Not Preferences
Too many projects start with a technology decision and work backward to fit it. The right approach is the opposite: define your requirements (traffic expectations, content management needs, budget, timeline, team skills) and let those drive the technology choice.
WordPress: The Content Workhorse
Powers 43% of the web for good reason. Ideal for content-heavy sites, blogs, and businesses that need non-technical staff to manage content. The ecosystem of themes and plugins accelerates development, though quality varies wildly.
Laravel/Custom: The Precision Instrument
When your application has unique business logic — booking systems, dashboards, complex workflows — a custom framework like Laravel gives you full control. Higher upfront investment, but lower long-term technical debt.
Shopify: E-Commerce Simplified
For online stores, Shopify handles the infrastructure complexity so you can focus on selling. It is not the cheapest option at scale, but the reduced development time and built-in features make it the right choice for most retail businesses.
The best tech stack is the one your team can maintain, your budget can support, and your users will never think about.
There is no universal answer. The right stack is the one that fits your specific context — not the one that is trending on developer forums.